/

Understanding the Digital Business Landscape of:
Gwynedd

Fig 1: Gwynedd’s rankings based on the average performance of its SMEs against three key metrics: Digital Maturity, Innovation and ESG posture

Gwynedd
Bangor
Caernarfon
Pwllheli
Porthmadog
Blaenau
Bala
Dolgellau
Mallwyd
Aberdyfi
Gwynedd
Gwynedd
Digital Maturity15
Innovation15
ESG21
Overall Rank20

An overview of the Unitary Authority:

Human population: 124,560
Business population: 4,011
Sample size: 210
Percentage SMEs in Unitary Authority (UA): 3.216%
Percentage SMEs in UA Sample: 3.613%

See, “how we built our sample” for more detail

Innovation and ESG

(Compared to the National Average)

SMEs’ Innovation scores in Gwynedd have slightly increased since 2016, and are generally slightly lower than the national average; likewise, ESG scores have increased very slightly over time, peaking in 2021, and are currently a little below the national average. 

No Data Found

Digital Maturity

(Compared to the National Average)

The Digital Maturity of businesses in Gwynedd increases sharply during the Covid-19 pandemic, but remains very slightly below the national average at the beginning of 2023. 

No Data Found

Welsh Language

(Compared to other Unitary Authorities)

Welsh language is detected on 14.01% of SME websites in Gwynedd, which represents 20.14% of all websites in the sample where Welsh language is detected. This is a higher proportion of the total than any other UA except Cardiff – which has three and a half times more businesses.

Understanding Digital Growth Across North Wales

(Comparing its Unitary Authorities and Regional Average)

The Digital Growth of businesses in Gwynedd increases gradually during the Covid-19 pandemic, and like others in the Region sees a notable uptick at the end of 2022, and] remains well above the regional average.

No Data Found